Get paid for every post !


Facebook and most other social networks are built on the premise that just about everything should be shared-except the money those posts produce. 

At least two services are trying to change that. Bubblews, a social network that came out of out of an extended test phase last week, pays users for posts that attract traffic and advertisers. Another company, Bonzo Me, has been doing something similar since early July. 

"I just feel like everyone on social networks has been taken advantage of for long enough," says Michael Nusbaum, a Morristown, New Jersey surgeon who created Bonzo Me. "Facebook has been making a ton of money, and the people providing the content aren't getting anything." 

Bonzo Me is paying its users up to 80% of its ad revenue for the most popular posts. 

Bubblews' compensation formula is more complex. It's based on the number of times that each post is clicked on or provokes some other kind of networking activity. To start, the payments are expected to translate into just a penny per view, comment or like. Bubblews plans to pay its users in $50 increments, meaning it could take a while for most users to qualify for their first paycheck unless they post material that that goes viral. 

"No one should come to our site in anticipation of being able to quit their day job," Bubblews CEO Arvind Dixit says. "But we are trying to be fair with our users. Social networks don't have to be places where you feel like you're being exploited." 

Bubblews is also trying to make its service worthwhile for users by encouraging deeper, thoughtful posts instead of musings about trifling subjects. To do that, it requires each post to span at least 400 characters, or roughly the opening two paragraphs of this story. 

Technology analyst Rob Enderle believes Bubblews, or something like it, eventually will catch on. 

"I don't think this free-content model is sustainable," Enderle says. "You can't sustain the quality of the product if you aren't paying people for the content that they are creating. And you can't pay your bills if all you are getting are `likes.'" 

Gerry Kelly of San Francisco has already earned nearly $100 from Bubblews since he began using a test version in January. His Bubblews feed serves as a journal about the lessons he has learned in life, as well as a forum for his clothing brand, Sonas Denim. 

Though Facebook is by far the largest social network, it has a history of irking users. People have complained when Facebook changed privacy settings in ways that exposed posts to a wider audience. They have criticized Facebook for circulating ads containing endorsements from users who didn't authorize the marketing messages. 

More recently, people were upset over a 2012 experiment in which Facebook manipulated the accounts of about 700,000 users to analyze how their moods were affected by the emotional tenor of the posts flowing through their pages. Facebook apologized. 

Kelly still regularly posts on his Facebook page to stay in touch with friends and family, but says he is more leery of the service. 

"They just take all your information and make all the money for themselves. It's insane," Kelly says. 

Despite the occasional uproar, Facebook has been thriving while feeding off the free content of its 1.3 billion users. The Menlo Park, California, company now has a market value of about $180 billion, and CEO Mark Zuckerberg ranks among the world's wealthiest people with a fortune of about $30 billion, based on the latest estimates from Forbes magazine. 

Advertisers, meanwhile, are pouring more money into social networks because that is where people are spending more time, particularly on smartphones. Facebook's share of the $140 billion worldwide market for digital ads this year is expected to climb to nearly 8%, or $11 billion, up from a market share of roughly 6%, or $7 billion last year, according to the research firm eMarketer. 

Although it still isn't profitable, short-messaging service Twitter is also becoming a bigger advertising magnet, thanks largely to its 255 million users who also provide a steady flow of free content. Twitter's digital ad revenue this year is expected to rise to $1.1 billion, nearly doubling from $600 million last year, according to eMarketer. 

Facebook and Twitter have become such important marketing tools that celebrities and other users with large social-media followings are being paid by advertisers to mention and promote products on their accounts. 

Bubblews wants to make money, too, but it also wants to ensure that everyone using it gets at least a small slice of the advertising pie. 

Dixit, 26, who started Bubblews with his college buddy Jason Zuccari, says the service got about 200,000 users during a "beta" test phase that began in September 2012. The service unveiled a redesigned website last week as it finally moved out of testing. 

Bonzo Me is even smaller, with just a few thousand users since the release of apps for the Web, iPhones and Android devices in early July. The service has paid about $30,000 in ad revenue to users so far, according to Nusbaum. 

Sandy Youssef of New Brunswick, New Jersey, likes being on Facebook, but she also intends to start posting video on Bonzo Me just in case she shares something that becomes a big hit. 

"We are living in an age when the things you post on the internet can go viral, so you may as well get paid for it," she says. "It's time to spread the wealth."

Internet users reject 'porn filters' !


UK internet users are choosing to opt out of the so-called 'pornography filters' introduced at the behest of prime minister David Cameron. 

A new report from Ofcom found that on average only 13% of new internet users chose to activate the software provided by the big four ISPs — BT, Virgin Media, Sky and TalkTalk. 

Cameron announced the introduction of the filters in July last year when he warned of the impact the internet was having on children. Since then ISPs have been slowly rolling out the filters, offering them first to all new subscribers, with plans to place an "unavoidable choice" in front of all households in the future. 

Of the ISPs covered in the report just one - TalkTalk - had more than 10% of users agree to the filters. Four per cent of Virgin Media subscribers signed up; 5% of BT customers; 8% for Sky and a 36% of TalkTalk users. 

Although BT, Sky and TalkTalk all began to offer "family friendly network-level filtering" by the end of December last year, Virgin Media has been slower to join the pack and the report found that it still only offered filters to around a third (35%) of new customers. 

Ofcom say that this is because the majority of new Virgin Media installations involve an engineer visiting the customer's home - who often ignores or bypasses the filter. Tom Mockridge, Virgin Media's chief executive, said that the company was taking "immediate action" to rectify this. 

The filter categories used by all four ISPs are supplied by third-party providers, with BT offering the most comprehensive blocking including site categories such as "social networking" and "fashion and beauty" and "search engines" - categories that may not be deemed dangerous by all parents. 

BT, Sky and TalkTalk all offer varying degrees of customization while Virgin - the ISP with the lowest amount of sign-ups - only gives users an on/off choice.

Google L-team with 3 indians

Till recently Google's chief business officer, and also its highest paid executive — is moving on, but an influential tech troika of Indian engineers will continue to shape the future of the $60 billion global search giant. 

Amit Singhal, Sundar Pichai and Sridhar Ramaswamy are responsible for the nuts and bolts that power Google. The trio reports directly to Google co-founder & CEO Larry Page. They are part of what is popularly called the L-Team at Google — 'Larry's team', not leadership team. They drive innovation, are responsible for new products and most of Google's 40,000 employees report to them. 

All three are senior vice-presidents, as was Arora. They are among the top eight executives at Google. 

Ramaswamy, who is responsible for all the engineering behind Google's ad products, has the largest team of engineers under him. Advertising is basically how Google makes all its money. 

Singhal, who runs search, is also a 'Google Fellow', a much revered designation within Google given only to its top scientists. He is building intelligence into the search algorithm to ensure that results are as accurate as possible. 

Pichai runs the current hot businesses: Chrome, Android and Apps and is responsible for their development and building global partnerships to market them. 

Flipkart crashed again !

Indian shopping site Flipkart crashed temporarily on Tuesday, minutes after Xiaomi's Mi 3 went on sale, as customers rushed to order the Chinese vendor's much-awaited Rs13,999 smartphone. The phone, which is only being offered through the site, was sold out in under 40 minutes, according to Xiaomi.

At around noon, when sales began, Flipkart site showed a 404 error, meaning the webpage wasn't found. An hour later it showed an out-ofstock message on the page promoting the device.

The price offered by the online retailer is about Rs1,000 lower than the Rs14,999 Xiaomi had announced at the launch earlier in the month. According to Xiaomi's Facebook page Mi India, the company got more than 100,000 registrations until July 21 from people seeking to purchase the Mi 3.

The Flipkart site said registrations for the phone will restart on July 28 and sales at noon on July 29. "The demand is much higher than anticipated. We have already started work on ramping up the supply chain to meet the demand for the Mi 3 and for other devices. We are still figuring out ways to handle the future demand," Manu Kumar Jain, head of Indian operations at Xiaomi told ET.

"We will ensure that customers who missed out on today's sale are automatically registered to buy a Mi 3 on 29th," Jain added.

In a separate statement, Flipkart said the company had anticipated a traffic spike and scaled up its services, but the number of customers who logged in immediately after the sale went live caused the process to slow down for a while. "We are expanding our capacity in order to provide a smoother shopping experience the next time."

The Flipkart website had previously experienced similar issues when it offered Motorola's Moto E smartphone for sale. That and the Moto G were launched in India solely through Flipkart

What your sleep schedule says about you !


If you ever wondered what's wrong with people who jump right out of bed in the morning, well, a new study shows you might just be onto something: early risers may be less honest as the day goes on.
According to the US study with data acquired by researchers from Johns Hopkins, Washington and Georgetown, early birds may get the worm but they may not be so moral to get it. So, larks are more likely to cheat and lie than people who are late to bed and late to rise.
This of course flips the stereotype that night owls are badly behaved. But, before you start judging all your friends, family and lovers based on their sleep schedule -- listen up, because while morning types were less likely to resist temptation in the evening when their mental energy was low, those who burn the midnight oil tend to have similar issues in the morning when they're tired.
So, in the end, it turns out, you can't trust anyone. But, at least you know when it's more likely they're telling the truth.
 Sleeping baby

Hiring activity rises 22% in June this year

Hiring activity in India registered a significant rise of 22 per cent in June and job market is expected to improve further in the coming months as the economy is showing signs of revival, says a report by job portal

The Naukri Job Speak Index for June stood at 1,570, showing a 22 per cent increase in hiring activities compared to the corresponding period last year. The same is 2 per cent lower compared to May, 2014.

Industry wise hiring sentiment was positive with Telecom and BPO seeing an increase of 20 per cent each respectively in June 2014 as compared to June 2013.

"The economy is showing signs of revival and its effects are visible on the hiring landscape as well. The job market is reviving and we expect hiring activity to go up in the coming few months

(Breaking news)700 UST Global Layoffs – Technopark Trivandrum based US technology allegedly fires employees

The Deccan Chronicle reports that UST Global, the Technopark Trivandum based MNC major has laid off 700 employees. The article has just been published today (June 4th) Most of the UST Global employee workforce is based at Technopark trivandrum and their Chennai office. Such news items of layoffs regularly come out of technopark, and are mostly unsubstantiated, but this news is getting a bit of traction perhaps due to the fact that its covered in a mainstream newspaper.
Some of the comments on the Deccan Chronicle article seem to be by US Technology employees who seem to confirm the fact that they have been fired. However this still remains an allegation though its unlikely that Deccan Chronicle would carry the story if they hadn’t done some background research.
Apparently the the UST employees who have been fired are either on the bench or those who have had 7-8 years of experience. In some companies it is common to fire employees on the bench if the ratio of the benched employees to the total employee strength becomes uncomfortable. However the layoffs amongst employees who are between 7-8 years seems to be a bit unusual, and indicates cost cutting or streamlining measures.
The article says that the employees are being ‘forced to resign’ – im not sure what that means, and that termination notices are issued to those who try to resist. That sounds like a bit of dramatization by the newspaper.
The news article does quote the country head Alexander Varghese as saying that there have not been massive layoffs, but that depends on what his definition of massive means. 700 layoffs may not be big compared to the size of the company which claims thousands of employees.
Atleast one comment indicates that some of the firings have been from sections dealing with the ageing Mainframe technology. Mainframes are increasing being replaced by leaner nimbler systems depending on the cloud. Development and testing teams in these divisions maybe nervous.
Obviously the employees will be under stress now due to lack of clarity on the matter – and will probably start shooting off resumes to other companies. It would be better if UST issued circulars calming down the employees.
Some comments are saying that it is the employees who got N Grade that are being laid off. N Grade is given to under performing employees. But then how can people on the bench be issued these grades? Also how come employees with 7-8 years experience are  put on the bench? Perhaps Deccan Chronicle has its facts wrong?
There is no project name being specified as being targetted for the layoffs, but let UST clear the air first.

Short film by Raviteja aakula

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Short film by Raviteja aakula.

Google to Give Developers First Project Ara Hardware for Modular Smartphones

Project Ara, Google's ambitious plan to create customizable modular smartphones, just moved one step closer to becoming reality.
The tech giant is now accepting applications from developers interested in receiving development boards, which will be used to create the first Project Ara modules.
The goal of Project Ara, led by Google's Advanced Technology and Projects (ATAP) group, is to create customizable phones that will be made up of individual single-function modules. This will enable users to build personalized smartphones, and swap out individual components — such as the processor or camera — without replacing the entire device.
The first boards are expected to ship at the end of July, and are "designed to help with prototyping and development of modules for the Ara platform, including modules for the current (first) prize challenge that we formally announced at Google I/O," Google wrote in an email to developers.
Developers interested in applying for the first round of development kits will have until July 17 to submit applications, while the window for the second round will close August 17, according to the email. There is a limited supply of the first boards, and Google said it will grant submissions based on "technical experience and the strength of your module concept."
Google showed off some of the first boards in April during its Project Ara developer conference, and ATAP head Paul Eremenko demoed a somewhat functioning Ara prototype last month at Google I/O.
Some of the first boards will go to teams competing in Project Ara's prize challenge— also announced during I/O — which will award $100,000 to the winning team based on four criteria, including whether or not the module enables "something you can't do today with a smartphone."

Hot requirement for selenium automation tester position at chennai

Selenium Automation Tester 5 - 7 Yrs

Preferred Experience:  Bachelor's degree in computer science, related field or equivalent work experience

Position Requires:
·         Hands on strong experience with Selenium WebDriver (at least 2+ years) with Workable knowledge of Java.
·         Individually develop &  Built Frameworks for a minimum of 3 - 4 Regression suites is Mandatory.
·         Expertise in Build tools like Maven, Jenkins or ANT is required and desirable.
·         Should have faced challenges in Selenium using Middleware automation, Database connectivity and Web services with complex architectures.
·         Estimations for Automation ,conducting reviews on Automation scripts, Test Cases and mentoring a Automation team with selenium engineers.
·         Java programming with JUnit and TestNG is required.
·         Should have knowledge on how to setup and run the tests for multiple browsers (IE, Firefox, Chrome and Safari).
·         Guide team members and help them with technical/QA related issues.
·         Be a mentor to new automation engineers, conduct trainings and train them.
·         Strong communication and problem solving skills desired.

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